Adnexusone runs deep diagnostics on your Search, Shopping, and Display campaigns — catching what the Google dashboard misses.
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Google checks
Search + Shopping
covered
Every sync
automated
What Adnexusone checks on Google
Keyword cannibalization
Competing ad groups splitting impression share and inflating bids.
Quality Score drop
High-spend keywords scoring below 5 — flagged before cost climbs.
Zero-impression keywords
Active keywords that have never been shown in auctions.
High CPA campaigns
Cost per acquisition above your target threshold, by campaign.
Broad match budget drain
Broad match keywords running without a negative keyword list.
Low search impression share
Budget-limited campaigns missing significant traffic volume.
Ad group keyword conflict
Too many unrelated keywords sharing one ad group and Quality Score.
Missing negative keywords
Irrelevant search terms consuming budget — flagged by match analysis.
Landing page score issues
Slow or mismatched destination pages dragging down Quality Score.
Smart campaign autopilot
Fully automated campaigns running with no manual performance check.
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